Why SEO? In 2024, the digital landscape is more competitive than ever before. To stand out in this crowded space, mastering the art of Search Engine Optimization (SEO) is essential. This article will delve into the world of SEO, exploring its evolution over the last decade, its current significance, and the tangible benefits it offers to your business.
Among the numerous platforms offering freelancing services, Fiverr stands out as a powerhouse, connecting talented individuals with businesses and individuals seeking services.
Invalid clicks are as old as online advertising exists in this world. Advertisers click on competitors’ advertisements, Publishers click on ads from their own platforms, click bots and click farms there are plenty of ways to generate it. So, how can we avoid these?
When a company spends advertising or marketing budget online it is important to track results, in order to compare successful campaigns, to the not-so-successful campaigns. Cost per conversion (CPC) is an important metric to obtain on a daily or monthly basis to discover campaign improvements. Cost Per Conversion CPC is a marketing metric used…
Geo-fencing is a technology that allows you to define a virtual boundary around a geographic location using GPS or RFID (Radio-Frequency Identification) technology. This boundary can then be used to trigger certain actions.
The main benefit of pay per lead campaigns is that the advertiser exactly knows how much they pay per lead. Regardless, of the CPM or the Cost Per Conversion values, the advertiser pays a fixed amount for a lead.
Paid online advertising has been launched about 20+ years ago. But as this digital world seems to be evolving rapidly, the opportunities are now. As part of effective digital marketing strategies paid online advertising can deliver traffic with precision. Discover the benefits of PPC, Social Media Ads, Display Ads, Google Search and more to reach…
Cost per Acquisition (CPA) is a marketing metric that measures the cost of acquiring a new customer or conversion through a particular marketing channel or campaign. The metric calculated by dividing the total cost of a marketing campaign by the number of acquisitions or conversions resulting from it.
What is Programmatic is a very big question, with a complex answer. Programmatic Display Advertising could transform the digital advertising sphere like never before. Programmatic advertising has taken the marketing and advertising world by storm in the last couple of years and is leaps ahead of the rest in terms of technology and innovations. This…
Getting To The Top Of GoogleGetting to the top of Google is not as easy as it seems. Billions of websites and trillions of clicks and still everyone wants to be on the top of Google. Getting to the top of Google comes with very clear choices, because you can not be on the top…
Advertising With GoogleStart advertising with Google in the form of Google Ads. It is the ultimate online marketing tool. Google is also the largest pay-per-click network in the world. When you have a traditional business, what would you do to increase your brand’s profile? Advertise! Online Advertising can be extremely complicated or can be…
What Are Sales Pages? Sales Pages are websites which deliberately focus on one product or service out of your business. Very detailed, and lots of information for the viewer to buy into, that one single product. Most sales pages are one single page. This page format is called parallax. Sales pages, in jargon, are also…
Ecommerce Website Development Ecommerce website development is no longer very expensive. In the old days, opening a digital shop could be very expensive depending on the number of products to be displayed. But today we own technology which makes an ecommerce website pretty much accessible to almost any entrepreneur. Are You Ready? The main…
Social Media Is For Dummies? Do companies really think that social media and social networking is for dummies? We interviewed a variety of companies over the last few months and made us come to the following conclusion. 93% of the companies interviewed and surveyed say that socials are not for them. Personal yes, for their…
Social Media Plan Social Media Plan (SMP), A Must For Every Business A social media plan is In this day and age a must for every business. If a business engages online then a social media plan must be part of the marketing mix. No social media plan means less organic traffic. Organics traffic is…
What Is LinkedIn? What is LinkedIn? LinkedIn is the world’s largest online social business network. Most people use LinkedIn like they use other social networks. Making friends seems to be the main purpose. Adding people to your list. Showing others how your network has grown. But what is the purpose? Are you moving forward? Are…
How To Rank High In Google? Improve Google Search ranking, is easier said than done. Rank high in Google! Thats what everyone wants. But not everyone can be on page one of Google. With that said, rank well in the search engines, and you drive more business. SEO, is the new buzz on the internet.…